Ericka is a hands-on design leader at the intersection of systems thinking and product strategy.
THE INTRO
01
Product Leader and Sr. Staff Designer with 11+ years of experience navigating ambiguity and driving business outcomes. Currently at CNN, shaping engagement experiences for millions of users across app, web, and CTV. Previously led GenAI at Delta Air Lines.
0 → 1
Established Delta's first AI product framework, designing Delta Concierge 0 → 1 and transforming the AI strategy across the organization.
Drove over $20 million in annual mobile app revenue at CNN by leading product strategy across a flagship app redesign and video engagement initiatives.
Scaled product experiences to 130M+ monthly active users through a thoughtfully architected design systems strategy across CNN's DP&S organization.
BRANDS I'VE WORKED WITH
THE BUILDING BLOCKS
02
Design Systems
I specialize in creating scalable and efficient design systems that streamline workflows and empower teams to deliver exceptional experiences.
My approach focuses on developing processes, tools, and efficiencies that bridge the gap between design and development, ensuring consistency and quality across products. By prioritizing collaboration and adaptability, I build systems that evolve with the needs of both the business and its users.
Scaling Design Systems for Multi-Platform Experiences at CNN
Led the build of CNN's multi-platform design system, achieving 92% adoption across 3 platforms, 30+ designers, and 130M+ monthly active users.
Leading Omnichannel Design Systems for a Global Airline
Led Delta's Omnichannel design system, driving adoption across 12 teams and 100+ internal and customer-facing applications from the Fly Delta app to Airplane seatbacks. (Under NDA)
Establishing Delta's First Motion Guidelines Framework
Defined Delta's first Motion Design Framework, setting the strategic foundation for how animation, transitions, and interaction patterns scale across Delta's digital products. (Under NDA)
THE PROCESS
03
Product Design
I craft user-focused solutions that drive measurable results and UX efficiencies.
My process is rooted in strategy and collaboration. I balance immediate product needs with long-term vision, ensuring each design decision contributes to a seamless user experience while advancing business goals.
Reimagining Top News on the CNN Mobile App
Redesigned and launched the Top News experience on CNN's native app, driving a 10% lift in weekly visits, 10% increase in page views per visit, and 27% reduction in negative app feedback.
Enhancing LG Support – Elevating UX
Led the strategy and redesign of MyLG account experience, identifying friction points in registration and support that shaped a redesign strategy to improve usability and drive engagement.
Optimizing CNN’s Video Experience
Designed and optimized the Watch Next video experience for CNN’s mobile app, increasing video starts 64.6% and contributing to $20.2M in mobile app revenue impact.
Redesigning the City Gear App to align UX with Brand Evolution
Led a distributed team in reimagining core experiences for the City Gear app, focusing on onboarding, the homepage, and a design system to streamline updates and align with a brand refresh.
THE EXTRAS
04
More Work
CNN Podcasts
Elevating discoverability and engagement for podcasts.
CNN Hack Week
Reimagining digital storytelling and shaping future experiences.
Delta App Workflow
Streamlining assets to optimize design and code consistency.
Preselect Workshop
Improving pre-flight meal selection through design thinking at Delta.
Delta Loyalty Program
Transforming the future of Delta SkyMiles loyalty in a design sprint.
CNN Election Center
Centralizing a hub to improve content and access to results.
Delta Gen AI Assistant
Delivering real time, personalized support to SkyMiles Members.
Video Optimization
Led design of the Watch Next video experience for CNN users
Live Activities for iOS
Enhancing real-time flight updates and day-of-travel visibility at Delta.
CNN Search
Improving content discovery, accessibility and user engagement.
Dark Mode for CNN App
Optimizing usability and access in low-light environments.
School Comparison Tool
Enabling users to evaluate colleges and programs side-by-side.
THE TIMELINE
05
Experience
CNN Digital
SENIOR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE CONNECT
06
Let's Chat
I’m always excited to connect and discuss new opportunities. For a deeper dive into my design process and detailed case studies, feel free to reach out. I’d love to share more about my work and how I approach crafting thoughtful, user-centered experiences. You can also view my resume for more details about my expertise.
© 2026, Ericka Henderson.
THE EXTRAS
04
More Work
Delta App Workflow
Streamlining assets to optimize design and code consistency.
CNN Hack Week
Reimagining digital storytelling and shaping future experiences.
Preselect Workshop
Improving pre-flight meal selection through design thinking at Delta.
CNN Election Center
Centralizing a hub to improve content and access to results.
School Comparison
Enabling users to evaluate colleges and programs side-by-side.
CNN Search
Improving content discovery, accessibility and user engagement.
Delta Loyalty Program
Transforming the future of Delta SkyMiles loyalty in a design sprint.
CNN Podcasts
Elevating discoverability and engagement for podcasts.
Dark Mode for CNN App
Optimizing usability and access in low-light environments.
CNN Image Optimization
Improving image delivery and a better viewing experience.
Live Activities for iOS
Enhancing real-time flight updates and day-of-travel visibility at Delta.
THE TIMELINE
05
Experience
CNN Digital
SR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE TIMELINE
05
Experience
CNN Digital
SENIOR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE TIMELINE
05
Experience
CNN Digital
SENIOR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE CONNECT
06
Let's Work
I’m always excited to connect and discuss new opportunities. For a deeper dive into my design process and detailed case studies, feel free to reach out. I’d love to share more about my work and how I approach crafting thoughtful, user-centered experiences. You can also view my resume for more details about my expertise.
© 2026, Ericka Henderson.
Ericka is a hands-on design leader at the intersection of systems thinking and product strategy.
THE INTRO
01
Product Leader and Sr. Staff Designer with 11+ years of experience navigating ambiguity and driving business outcomes. Currently at CNN, shaping engagement experiences for millions of users across app, web, and CTV. Previously led GenAI at Delta Air Lines.
0 → 1
Established Delta's first AI product framework, designing Delta Concierge 0 → 1 and transforming the AI strategy across the organization.
Drove over $20 million in annual mobile app revenue at CNN by leading product strategy across a flagship app redesign and video engagement initiatives.
Scaled product experiences to 130M+ monthly active users through a thoughtfully architected design systems strategy across CNN's DP&S organization.
BRANDS I'VE WORKED WITH
THE BUILDING BLOCKS
02
Design Systems
I specialize in creating scalable and efficient design systems that streamline workflows and empower teams to deliver exceptional experiences.
My approach focuses on developing processes, tools, and efficiencies that bridge the gap between design and development, ensuring consistency and quality across products. By prioritizing collaboration and adaptability, I build systems that evolve with the needs of both the business and its users.
Scaling Design Systems for Multi-Platform Experiences at CNN
Led the build of CNN's multi-platform design system, achieving 92% adoption across 3 platforms, 30+ designers, and 130M+ monthly active users.
Leading Omnichannel Design Systems for a Global Airline
Led Delta's Omnichannel design system, driving adoption across 12 teams and 100+ internal and customer-facing applications from the Fly Delta app to Airplane seatbacks. (Under NDA)
Establishing Delta's First Motion Guidelines Framework
Defined Delta's first Motion Design Framework, setting the strategic foundation for how animation, transitions, and interaction patterns scale across Delta's digital products. (Under NDA)
THE PROCESS
03
Product Design
I craft user-focused solutions that drive measurable results and UX efficiencies.
My process is rooted in strategy and collaboration. I balance immediate product needs with long-term vision, ensuring each design decision contributes to a seamless user experience while advancing business goals.
Reimagining Top News on the CNN Mobile App
Redesigned and launched the Top News experience on CNN's native app, driving a 10% lift in weekly visits, 10% increase in page views per visit, and 27% reduction in negative app feedback.
Enhancing LG Support – Elevating UX
Led the strategy and redesign of MyLG account experience, identifying friction points in registration and support that shaped a redesign strategy to improve usability and drive engagement.
Optimizing CNN’s Video Experience
Designed and optimized the Watch Next video experience for CNN’s mobile app, increasing video starts 64.6% and contributing to $20.2M in mobile app revenue impact.
Redesigning the City Gear App to align UX with Brand Evolution
Led a distributed team in reimagining core experiences for the City Gear app, focusing on onboarding, the homepage, and a design system to streamline updates and align with a brand refresh.
THE EXTRAS
04
More Work
CNN Podcasts
Elevating discoverability and engagement for podcasts.
CNN Hack Week
Reimagining digital storytelling and shaping future experiences.
Delta App Workflow
Streamlining assets to optimize design and code consistency.
Preselect Workshop
Improving pre-flight meal selection through design thinking at Delta.
Delta Loyalty Program
Transforming the future of Delta SkyMiles loyalty in a design sprint.
CNN Election Center
Centralizing a hub to improve content and access to results.
Delta Gen AI Assistant
Delivering real time, personalized support to SkyMiles Members.
Video Optimization
Led design of the Watch Next video experience for CNN users
Live Activities for iOS
Enhancing real-time flight updates and day-of-travel visibility at Delta.
CNN Search
Improving content discovery, accessibility and user engagement.
Dark Mode for CNN App
Optimizing usability and access in low-light environments.
School Comparison Tool
Enabling users to evaluate colleges and programs side-by-side.
THE TIMELINE
05
Experience
CNN Digital
SENIOR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE CONNECT
06
Let's Chat
I’m always excited to connect and discuss new opportunities. For a deeper dive into my design process and detailed case studies, feel free to reach out. I’d love to share more about my work and how I approach crafting thoughtful, user-centered experiences. You can also view my resume for more details about my expertise.
© 2026, Ericka Henderson.
THE EXTRAS
04
More Work
Delta App Workflow
Streamlining assets to optimize design and code consistency.
CNN Hack Week
Reimagining digital storytelling and shaping future experiences.
Preselect Workshop
Improving pre-flight meal selection through design thinking at Delta.
CNN Election Center
Centralizing a hub to improve content and access to results.
School Comparison
Enabling users to evaluate colleges and programs side-by-side.
CNN Search
Improving content discovery, accessibility and user engagement.
Delta Loyalty Program
Transforming the future of Delta SkyMiles loyalty in a design sprint.
CNN Podcasts
Elevating discoverability and engagement for podcasts.
Dark Mode for CNN App
Optimizing usability and access in low-light environments.
CNN Image Optimization
Improving image delivery and a better viewing experience.
Live Activities for iOS
Enhancing real-time flight updates and day-of-travel visibility at Delta.
THE TIMELINE
05
Experience
CNN Digital
SR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE TIMELINE
05
Experience
CNN Digital
SENIOR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE TIMELINE
05
Experience
CNN Digital
SENIOR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE CONNECT
06
Let's Work
I’m always excited to connect and discuss new opportunities. For a deeper dive into my design process and detailed case studies, feel free to reach out. I’d love to share more about my work and how I approach crafting thoughtful, user-centered experiences. You can also view my resume for more details about my expertise.
© 2026, Ericka Henderson.
Ericka is a hands-on design leader at the intersection of systems thinking and product strategy.
THE INTRO
01
Product Leader and Sr. Staff Designer with 11+ years of experience navigating ambiguity and driving business outcomes. Currently at CNN, shaping engagement experiences for millions of users across app, web, and CTV. Previously led GenAI at Delta Air Lines.
0 → 1
Established Delta's first AI product framework, designing Delta Concierge 0 → 1 and transforming the AI strategy across the organization.
Drove over $20 million in annual mobile app revenue at CNN by leading product strategy across a flagship app redesign and video engagement initiatives.
Scaled product experiences to 130M+ monthly active users through a thoughtfully architected design systems strategy across CNN's DP&S organization.
BRANDS I'VE WORKED WITH
THE BUILDING BLOCKS
02
Design Systems
I specialize in creating scalable and efficient design systems that streamline workflows and empower teams to deliver exceptional experiences.
My approach focuses on developing processes, tools, and efficiencies that bridge the gap between design and development, ensuring consistency and quality across products. By prioritizing collaboration and adaptability, I build systems that evolve with the needs of both the business and its users.
Scaling Design Systems for Multi-Platform Experiences at CNN
Led the build of CNN's multi-platform design system, achieving 92% adoption across 3 platforms, 30+ designers, and 130M+ monthly active users.
Leading Omnichannel Design Systems for a Global Airline
Led Delta's Omnichannel design system, driving adoption across 12 teams and 100+ internal and customer-facing applications from the Fly Delta app to Airplane seatbacks. (Under NDA)
Establishing Delta's First Motion Guidelines Framework
Defined Delta's first Motion Design Framework, setting the strategic foundation for how animation, transitions, and interaction patterns scale across Delta's digital products. (Under NDA)
THE PROCESS
03
Product Design
I craft user-focused solutions that drive measurable results and UX efficiencies.
My process is rooted in strategy and collaboration. I balance immediate product needs with long-term vision, ensuring each design decision contributes to a seamless user experience while advancing business goals.
Reimagining Top News on the CNN Mobile App
Redesigned and launched the Top News experience on CNN's native app, driving a 10% lift in weekly visits, 10% increase in page views per visit, and 27% reduction in negative app feedback.
Enhancing LG Support – Elevating UX
Led the strategy and redesign of MyLG account experience, identifying friction points in registration and support that shaped a redesign strategy to improve usability and drive engagement.
Optimizing CNN’s Video Experience
Designed and optimized the Watch Next video experience for CNN’s mobile app, increasing video starts 64.6% and contributing to $20.2M in mobile app revenue impact.
Redesigning the City Gear App to align UX with Brand Evolution
Led a distributed team in reimagining core experiences for the City Gear app, focusing on onboarding, the homepage, and a design system to streamline updates and align with a brand refresh.
THE EXTRAS
04
More Work
CNN Podcasts
Elevating discoverability and engagement for podcasts.
CNN Hack Week
Reimagining digital storytelling and shaping future experiences.
Delta App Workflow
Streamlining assets to optimize design and code consistency.
Preselect Workshop
Improving pre-flight meal selection through design thinking at Delta.
Delta Loyalty Program
Transforming the future of Delta SkyMiles loyalty in a design sprint.
CNN Election Center
Centralizing a hub to improve content and access to results.
Delta Gen AI Assistant
Delivering real time, personalized support to SkyMiles Members.
Video Optimization
Led design of the Watch Next video experience for CNN users
Live Activities for iOS
Enhancing real-time flight updates and day-of-travel visibility at Delta.
CNN Search
Improving content discovery, accessibility and user engagement.
Dark Mode for CNN App
Optimizing usability and access in low-light environments.
School Comparison Tool
Enabling users to evaluate colleges and programs side-by-side.
THE TIMELINE
05
Experience
CNN Digital
SENIOR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE CONNECT
06
Let's Chat
I’m always excited to connect and discuss new opportunities. For a deeper dive into my design process and detailed case studies, feel free to reach out. I’d love to share more about my work and how I approach crafting thoughtful, user-centered experiences. You can also view my resume for more details about my expertise.
© 2026, Ericka Henderson.
THE EXTRAS
04
More Work
Delta App Workflow
Streamlining assets to optimize design and code consistency.
CNN Hack Week
Reimagining digital storytelling and shaping future experiences.
Preselect Workshop
Improving pre-flight meal selection through design thinking at Delta.
CNN Election Center
Centralizing a hub to improve content and access to results.
School Comparison
Enabling users to evaluate colleges and programs side-by-side.
CNN Search
Improving content discovery, accessibility and user engagement.
Delta Loyalty Program
Transforming the future of Delta SkyMiles loyalty in a design sprint.
CNN Podcasts
Elevating discoverability and engagement for podcasts.
Dark Mode for CNN App
Optimizing usability and access in low-light environments.
CNN Image Optimization
Improving image delivery and a better viewing experience.
Live Activities for iOS
Enhancing real-time flight updates and day-of-travel visibility at Delta.
THE TIMELINE
05
Experience
CNN Digital
SR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE TIMELINE
05
Experience
CNN Digital
SENIOR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE TIMELINE
05
Experience
CNN Digital
SENIOR STAFF PRODUCT DESIGNER
2025-Present
Delta Air Lines
SENIOR PRODUCT DESIGNER
2024 - 2025
Heady
LEAD PRODUCT DESIGNER (FREELANCE)
2023 - 2024
CNN Digital
SENIOR PRODUCT DESIGNER
2022 - 2024
2U Inc.
UX/UI INSTRUCTOR & TUTOR (PART-TIME)
2022 - 2023
Red Ventures
PRODUCT DESIGNER
2020 - 2022
Sage Settlements
CREATIVE DIRECTOR / PRODUCT DESIGNER
2015 - 2020
The Atlanta Bar Association
MANAGER OF PUBLICATIONS & COMMUNICATIONS
2013 - 2015
THE CONNECT
06
Let's Work
I’m always excited to connect and discuss new opportunities. For a deeper dive into my design process and detailed case studies, feel free to reach out. I’d love to share more about my work and how I approach crafting thoughtful, user-centered experiences. You can also view my resume for more details about my expertise.
© 2026, Ericka Henderson.